The Ultimate Guide to Calculating Marketing Campaign ROI
The Ultimate Guide to Calculating Marketing Campaign ROI Marketing attribution is key to determining how various channels, messages, and offers impact customers’ decisions. Successful ROI measurement can result in optimized marketing spend, higher conversion rates, improved personalization, optimized creative assets, and improved product development. The more customer data you have, the more powerful and precise […]
KFC Enhances Data Sharing Capabilities and Improves Reporting with Snowflake
KFC Enhances Data Sharing Capabilities and Improves Reporting with Snowflake Learn how Snowflake enabled KFC to simplify their data integration efforts, unify their data in the cloud, and provide “buckets” of insight in a fraction of the time. Download Case Study First Name Last Name Email Company Name Job Title CountrySelect CountryAfghanistanAland IslandsAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua and […]
Unite Your Enterprise with a Modern Cloud Data Platform
Unite Your Enterprise with a Modern Cloud Data Platform WHAT YOUR CLOUD DATA PLATFORM SHOULD DELIVER Many analytics solutions create and rely on disparate data silos, increasing the complexity for IT professionals, and delaying time to value for business professionals who need data-driven insights, fast. A properly architected cloud data platform automates many essential tasks […]