Digitization in the Fast Lane: EngageOne RapidCX

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In this point-of-view document we examine how an increasing focus on customer retention through improved digital interaction has led enterprises to reassess their customer communications management (CCM) strategy. After reviewing the challenges facing businesses who choose to manage communications using an in-house model, we will then look at the ways a hosted managed services (HMS) model addresses these issues and offers enterprises a faster route to modern digital communications.